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Tribes; ISBN 1591842336

February 2, 2010 | Comments (0)
We Need You to Lead Us — Seth Godin

My First Seth Godin book was Purple Cow. This was an eye opener for a non marketing guy. Tribes is a different story where you get a sequence of small bites about leadership and how to have people follow you. It looks like everyone can be a leader by just making the jump. It lacks a bit of depth and in essence it say: “Just do it and see what happens”…

On the other hand it tries to show that making a tribe van be very valuable if you make the right product.


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